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TikTok features a plethora of exciting videos. From optical illusions to dancing to catchy songs, from prank videos to weird challenges, TikTok has something for everyone even for your Etsy store.
If you want to be a creative entrepreneur you should aim for unique and intriguing content like many TikTokers already do.
In the U.S. TikTok is the most used app, with more than 2 million downloads per year.
This is why sellers who run small or medium-level businesses are reaching out to TikTok as the perfect medium to help their business get the boost and the attention it deserves.
Witnessing the growing popularity, Etsy announced its partnership with TikTok.
There are many commonalities leading to this Allie, but there are some most important and efficient aspects of TikTok to making it a buzzing topic for all the creators:
Starting your own business on Etsy? This is your sign ✨
With your Etsy store ready for TikTok, you can also fair out marketing tactics by starting your business account. Let’s say you’ve created your TikTok business account. Now What?
It would help if you had a solid strategy to get your Etsy store the spotlight it deserves.
Here is a list of best practices that you may adapt this holiday season:
Now that your account is set up, you need to search more about what sellers like you are doing on TikTok.
Understand the tone of their content, get a grip of the latest songs used in the videos and also the products that are gaining the most attention in the user’s eyes.
Are you done with researching all about your niche?
Start creating TikTok videos, introduce yourself, your brand, the goal behind creating your Etsy store, and why people should shop from your store.
Answering all the What, Why and How’s of selling.
TikTok is an eternal loop of hours of scrolling, which is an excellent advantage to your business. Advertising on TikTok is done in different formats like In-feed ads, Image ads, Video ads, Carousel ads and many more user-friendly methods that will benefit your Etsy store in generating engagement.
Share with your followers what your Holiday season campaign is like.
By sharing a glimpse of a new product that will be launched this year, sharing the behind-the-scenes of your store, or making the audience part of your new launches through TikTok live.
And for resharing, ensure your networking is vital and always proves efficient, i.e., Collaborating.
Source : YouTube
Continuous improvements are better than late perfection
This implies to your business when it comes to adapting new strategies in your planning.
For your Etsy store, it is just the same. Getting a flock of traffic will take a reasonable amount of time, but it’s also not impossible. You need to be consistent, and you’ll indeed witness your brand grow on TikTok.
Now that you’re done with all the planning and execution of starting your selling journey on TikTok, wouldn’t it be great if you launch your multi-channel business, keeping TikTok as its mode of marketing along with Instagram, Facebook or Pinterest?
Get onboard with CedCommerce ‑ Etsy Integration and orchestrate your holiday season sales efficiently.
At last, you don’t need to get overwhelmed with new platforms, but instead make them work in your favor and add creative videos to your Etsy shop to attract new people.
A great way to showcase your products is by using TikTok.
A successful Etsy store relies on three components: strategy, conceptualization, and execution.
Time to get all glitzy with the festivities and let that bling reflect on your TikTok account as well.
If you still have any queries, please drop them in the comment section below.
Disclaimer– Etsy is a trademark of Etsy, Inc. This content is not created or endorsed by Etsy, Inc.
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