BigCommerce is self-hosted e-commerce store builder and among the fastest growing dropshipping suppliers. In order to boost the rate of sales, an online merchant can leverage BigCommerce to custom design their store with user-friendly templates. Dropshipping business profits have always attracted drospshippers to go for it. You too can earn it with BigCommerce dropshipping tips.
How Does Dropshipping on BigCommerce Happen?
It is quite simple and straightforward. An advantage of BigCommerce dropshipping is, huge amount of customer’s precious time is saved as BigCommerce handles every aspect of customer data. It includes product information, shipping address, and customer name.
Benefits with BigCommerce Dropshipping
1. It allows customers to upload files while purchasing the product.
2. Never charge any transaction fee in any form directly and indirectly.
3. Collaboration with Email marketing services (iContact, Constant Contact) is helpful for the customer.
Strategic Planning for Setting up an online store for BigCommerce Dropshipping
Planning is the Key for Long term Success
The Competition online is obviously high enough that proper and productive planning for setting up an e-commerce store is very much required for earning dropshipping business profits. Here are few amazing BigCommerce dropshipping tips.
– Be Confident about Your Niche
The first step is to correctly choose the niche of your products. The more idea and insights you have about the niche, the easier it is to have more sales.
- Don’t experiment with an alien niche rather stick to one that interests you more over others.
- While finalizing the niche, check for the sufficient number of products on the marketplace.
- Check the feasibility to promote them on social media and via paid advertising.
– The Domain Name
Always try to go after the top level (.com) domain name. It naturally implies that your business is relevant and reputed. The reason being mostly, the .com is chosen by big enterprises.
- In case you miss the .com domain name then, .co is a good alternative.
- Avoid .org domain name, it suits the organization involved in charity and NGOs.
- Apart from .com and .co, other domain names will not give any edge over your competitor.
- .edu is not good for the dropshipping website as it is mostly associated with educational institutes.
– Website Automation
The best way to boost selling via drop shipping is with the help of with the help of integration apps to automate timportant tasks. The tasks like sending e-mail to your prospects, automate social media posting, inventory management and more will simplify dropshipping.
– Epacket is Efficient
You have to ship overseas, well this is a time intensive process. The customer won’t be very much pleased with it. The Epacket will boost the speed of product shipping to a significantly faster rate.
Get Product Delivered in Days. Customer Don’t Wait for Months !!
– The Landing Page
Keep it Clean, Minimal, Responsive, and Classy
The sole purpose of the Landing Page is to act as Call to Action button and extract contact information of the user. Landing page should make clear as to what you are selling and should provide info to ease the buying process.
Best Practices for BigCommerce DropShipping
– Catchy Headline
One among the first things that are obvious to be noticed is the headline and you won’t want a jargon to ruin the impression.
Keep it Crisp. Keep it a perfect mix of Power, Emotional and Urgency Words
Headline highlighting the importance of the product in a manner that reflects what is there for the user. The more user finds the headline relevant to his pain points the more he will give importance to it.
An ideal headline should be able to answer questions which can’t be skipped at any cost. This is among the utmost important element of dropshipping landing page.
- Is there sufficient information?
- Why trust this site over others?
- Will the website serve my purpose?
Image is equally important rather it has a significant role in raising the readability of the headline.
– Multiple Call-to-Action (CTA) Buttons
CTA – Increase the Ease to Take Action
The more CTA options the better you serve your marketing message and chances of conversion are maximum. These should hold greater visibility in comparison to the rest of the elements on the landing page.
The color of CTA button and its background should be chosen to reflect rich contrast. This eye pleasing effect is among the most convincing ways to please and compel users for the action.
Impressive CTA buttons placed perfectly to push visitor take the action
Never Place CTA Button at Below the fold
– Easy Navigation
The easier your customer can traverse through the website the better are chances for him going to the payment page. A BigCommerce store should have main categories on the home page and these need to be the same in all pages of the store.
This mainly includes Men, Women, Kids, Latest, Upcoming Sale and more. The easier a customer can reach the products, the more are the chances for sales. Hassle free navigation is key to every successful dropshipping landing page
– Content needs to be Crisp and Concise
Content needs to be simple enough such that it simplifies the purpose of the website visitor. Yes, Simplicity Simply Sells more!!
Content Should Be Benefit oriented not Feature-oriented
Image Credit:Timothy Eberly
Testimonials also turn out to be productive for conversion. Words of appreciation from a customer can’t be replaced. Always remember to include testimonials on your landing page.
Testimonials used as Headline of Landing Page will turn Target Audience into Customer.
– Traffic Identification
The next important step in BigCommerce dropshipping tips is to recognize the right traffic. Spend a few minutes going through your website google analytics. Find out what are the top traffic sources in terms of high traffic volume.
You will get useful data from various channels mainly organic search, paid search, E-mail and more. As the traffic sources are discovered, now find out those campaigns that are majorly resulted in a traffic spike.
Now you can narrow down the category of audience based on various parameters who are really interested in the website.
How a Great Landing Page Should Exactly Look Like
Image Credit – BigCommerce
The above landing page is perfectly optimised and is very conducive to generate leads. This page follows has incorporated all bits of dropshipping landing page tips.
Bigcommerce dropshipping has some really big opportunities lying ahead. You can capture the lion’s share once you implement these dropshipping landing page tips. In order to earn your profit, it is advisable to go for Bigcommerce Integration Apps. Automation will help you handle and manage the huge amount of traffic with ease and efficiency.
Incorporating social media sharing buttons will further extend your reach with the customers. The ease of using social media to reach you will push customer to be with you in case of the slightest of the doubt. If you want to share anything related to boost dropshipping business profits
The Closer Customer Comes to You . The Closer He Goes to a Conversion
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