UniCon: Multichannel Listing Software for Marketplaces
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Cross-list, Sync, & Grow

One Catalog.Every Marketplace.Zero Rebuild.

List your existing catalog on marketplaces where your buyers shop with UniCon. Sync stock, pricing, and orders across channels, and fulfill with FBA or WFS inventory.

Book a call
  • Get your first listing live in five minutes
  • List up to 100 products in one hour
  • Prepare listings
  • Validate before publishing
  • Sync stock, pricing, orders
  • Route eligible orders

Fulfill eligible orders through Amazon MCF (FBA stock) or Walmart MCS (WFS stock)

Start with Amazon, Walmart, Shopify, or CSV · Expand to

Amazon Walmart Shopify TikTok Shop SHEIN Temu eBay Target Plus
10K+ sellers on CedCommerce integrations Amazon Software Partner eBay Gold Solution Provider Walmart Approved Solution Provider Shopify Plus Partner

From CedCommerce, a Threecolts company

5 minto get your first listing live
100products listed in one hour
95%less listing time than manual listing
8supported marketplaces

The cost of the next marketplace

What does it take to sell on another marketplace?

Your product data, pricing, and fulfillment already work on one channel. Each new marketplace asks for its own categories, attributes, variation rules, and order flow. Without a way to reuse what you built, every launch turns into a rebuild, and it doesn’t stop at go-live.

What a rebuild usually means, per marketplace

  1. 01Re-creating listings SKU by SKU in a new format
  2. 02Matching categories and filling attributes the source never asked for
  3. 03Fixing rejections, then resubmitting
  4. 04Keeping stock aligned in another dashboard
  5. 05Deciding where new orders ship from, and whether to move inventory
  6. 06Pushing shipment and tracking updates back by hand

How UniCon works

Start from the catalog you sell from today

Zero Rebuild means your core catalog is never recreated. Marketplace-specific attributes, approvals, and settings still apply, and UniCon shows you what each destination needs before you publish.

01Connect

Connect your existing catalog

Connect an Amazon, Walmart, or Shopify account, or bring a CSV catalog. Import all products or only the ones you want to test.

02Prepare

Prepare and validate for the destination

UniCon prepares marketplace-ready listings and flags missing or mismatched information. You review every listing before it publishes.

03Publish & Sync

Publish and keep operations connected

Publish to supported marketplaces, then Sync inventory, pricing, orders, shipment, and tracking across connected accounts.

04Route

Route eligible orders from stock you hold

Send eligible orders to Amazon MCF or Walmart MCS using inventory already in FBA or WFS, with routing rules and manual options.

Problems we solve

Every expansion problem, matched to what UniCon does about it

Pick the stage you are in. Each card names the problem the way sellers describe it, then the exact capability that answers it.

Before launch

3 problems
Catalog reuseMy catalog won’t carry over to the new marketplace.

Categories, attributes, and variation rules differ on every marketplace, so listings get rebuilt by hand.

What UniCon doesUniCon starts from your Amazon, Walmart, Shopify, or CSV catalog and prepares marketplace-ready listings from the product data you already built.

Listing OnlyMapping categories and attributes takes days.

Each destination asks for its own category tree and attribute names.

What UniCon doesWith the Listing Only experience, you list products without category or attribute mapping. That work is removed from your side.

Product selectionI don’t want to commit my whole catalog to an untested marketplace.

A full launch is a big bet before you know how a channel performs.

What UniCon doesSelect the products for your test and list only those. The rest of your catalog stays where it is until you decide to expand.

Launching

3 problems
ValidationListings get rejected and I don’t know why.

Missing attributes and mismatched values cause rejections, and each one means rework and resubmission.

What UniCon doesValidation flags missing or mismatched information before you publish, and every listing reaches 75% to 80% quality before review.

Bulk listingOur launch window is weeks, not months.

Seasonal and promotional windows close before a SKU-by-SKU launch is finished.

What UniCon doesBulk listing moves catalog volume quickly: list up to 100 products in one hour, and cut listing time by 95% compared with manual listing.

Review before publishingI can’t risk publishing listings I haven’t checked.

A bad listing on a new marketplace is a poor first impression with buyers and the marketplace.

What UniCon doesYou review listings before they go live, and the dashboard shows which products still have missing information.

After launch

5 problems
Inventory SyncStock drifts between marketplaces and I oversell.

Overselling leads to cancellations, and cancellations put account health at risk.

What UniCon doesSync inventory across connected marketplaces on the schedule your plan sets, so stock stays aligned and overselling risk drops.

Pricing rulesEach marketplace needs its own pricing.

Fees and margins differ by channel, so one price everywhere rarely works.

What UniCon doesApply marketplace-specific pricing rules and Sync pricing updates to each connected marketplace.

Order SyncMy orders sit in five different dashboards.

Checking each marketplace separately slows fulfillment and hides problems.

What UniCon doesBring orders from connected marketplaces into the same workflow and see unfulfillable orders and failed cancellations in one view.

Shipment and tracking SyncBuyers wait because tracking updates are late.

Late shipment confirmation hurts seller metrics on most marketplaces.

What UniCon doesPush shipment and tracking updates back to the marketplace each order came from, where supported.

Status visibilityI can’t tell what needs my attention today.

Problems surface only when a buyer complains or a marketplace warns you.

What UniCon doesThe dashboard shows catalog health, listings with missing information, order exceptions, and Sync status for every connected channel.

Fulfillment

3 problems
Amazon MCFMy stock sits in FBA, but the new orders come from TikTok Shop.

Shipping new-channel orders often means a 3PL or moving inventory out of Amazon.

What UniCon doesRoute eligible orders through Amazon MCF using applicable inventory already held in FBA, with tracking pushed back to the marketplace.

Walmart MCSI use WFS and want it to serve my other marketplaces.

WFS inventory usually serves Walmart orders only.

What UniCon doesRoute eligible orders through Walmart MCS using applicable inventory already held in WFS.

Routing rulesI don’t want to split stock just to test a channel.

Moving units to a new warehouse ties up stock before demand is proven.

What UniCon doesFulfill eligible orders from stock you already hold, with routing rules, warehouse mapping, and a manual alternative when an order can’t route.

Scaling

2 problems
Multi-accountWe run several seller accounts and brands.

Every account usually means another setup, another login, and another app.

What UniCon doesConnect multiple accounts, configure each one separately, and list from the same source catalog.

Repeatable workflowsEvery new marketplace launch starts from zero again.

Agencies and multi-brand teams repeat the same setup for each client or region.

What UniCon doesBuild a repeatable route from existing catalog data to each new marketplace account, linked through product identifiers.

Find your starting point

Where is your expansion right now?

Start selling on new marketplaces sooner

Start selling on your next marketplace sooner, using the catalog you already have.

Connect your source catalog, pick the products, and publish marketplace-ready listings without rebuilding product information.

ProofGet your first listing live in five minutes. List products without category or attribute mapping in the Listing Only experience.
You might be thinking“My catalog isn’t ready.”UniCon shows what it can reuse, what it prepares for you, and what still needs your review before publishing.

Sell more from the catalog you already have

Test a new marketplace with selected products from your existing catalog.

Choose the SKUs that make sense for the test. The rest of your catalog and operations stay as they are.

ProofProduct selection, catalog reuse, and the Listing Only workflow.
You might be thinking“I don’t want to commit the full catalog.”You don’t have to. Start with the products you choose for the test and expand when the results justify it.

Start selling on new marketplaces sooner

Take more products live without rebuilding listings SKU by SKU.

Bulk listing and validation move a commercially meaningful catalog within your launch window.

ProofList up to 100 products in one hour. Cut listing time by 95% in the bulk-listing workflow.
You might be thinking“The launch will take too much work.”We’ll show catalog-scale preparation and review on your own products in the demo.

Keep marketplace operations accurate as you grow

Keep marketplace data and orders connected as sales grow.

Sync inventory, pricing, product, order, shipment, and tracking information across connected marketplaces where supported.

ProofSync status for every channel, plus order exceptions and missing information, on the UniCon dashboard.
You might be thinking“This adds another system.”UniCon connects the ongoing work your expansion already created, so you check one place instead of several.

Sell more from the stock you already have

Use eligible inventory you already hold to support sales on more marketplaces.

Route eligible orders through Amazon MCF or Walmart MCS instead of building a new inventory pool for each channel.

ProofAmazon MCF and Walmart MCS routing, warehouse mapping, routing rules, and tracking updates.
You might be thinking“Will this work with my setup?”We confirm eligibility for your accounts, products, and marketplaces, then show the order route that applies to you.

Add marketplaces without repeating the same work

Repeat marketplace expansion with more consistency and control.

Build a repeatable route from your catalog data to each new marketplace account, brand, or region.

ProofMulti-account support, account-level configuration, product linking, and activity visibility.
You might be thinking“Our setup is too complex.”Before the demo, we map your accounts, sources, destinations, and who does what.

Check your route

See what carries over and what changes

Choose where your catalog lives today and where you want to sell next.

My catalog is on and I want to sell on

Amazon to TikTok Shop

Carries over

Titles, descriptions, images, variants, identifiers, and pricing from your Amazon catalog. You choose which products to list.

Changes

TikTok Shop category and required attributes, which TikTok Shop updates regularly.

Fulfillment

Eligible TikTok Shop orders can route through Amazon MCF using stock you already hold in FBA. Eligibility depends on the marketplace, product, and account.

After launch

Sync inventory, pricing, and orders between Amazon and TikTok Shop, and push shipment and tracking updates where supported.

Large catalog? Book a call

Route availability can vary by plan, region, and account type. We confirm your route before setup.

Sell more from stock you already have

A new marketplace doesn't have to mean a new inventory pool

If your stock is in FBA or WFS, UniCon can route eligible orders from your other marketplaces through Amazon MCF or Walmart MCS. You test a new channel without sending units to another warehouse first.

Amazon MCF

Use FBA inventory for eligible orders from other marketplaces

  1. 1An order arrives on a connected marketplace
  2. 2UniCon checks routing rules and stock in FBA
  3. 3The eligible order is sent to Amazon MCF
  4. 4Shipment and tracking updates go back to the marketplace

Needs an Amazon seller account with FBA stock. Eligibility depends on the marketplace, product, and account.

Walmart MCS

Use WFS inventory for eligible orders from other marketplaces

  1. 1An order arrives on a connected marketplace
  2. 2UniCon checks routing rules and stock in WFS
  3. 3The eligible order is sent to Walmart MCS
  4. 4Shipment and tracking updates go back to the marketplace

Needs a Walmart seller account with WFS stock. Eligibility depends on the marketplace, product, and account.

Not sure your FBA or WFS setup qualifies? We'll check it with you.

Pricing

Start free. Pay for the catalog and order volume you run.

Done by youSelf-serving plans
Done with youGet an operations manager
Done for youCustomized options

Find your plan

Recommended

Starter plan

$99/month

$99 plan, no extra-order charges at this volume.

Done by you. Inventory Sync every 4 hours.

Starter

Your fit

Done by you

$99/mo

Sellers adding their first one or two marketplaces.

  • 1 seller account
  • Any 2 sales channels
  • 1,000 live listings
  • 1,000 orders a month, then $0.20 each
  • Inventory and price sync once every 4 hours
More features
  • MCF and MCS fulfillment supported
  • 24/7 chat support
  • 1:1 setup call to get started
  • Email response within 48 hours

AI tools

  • Unlimited AI attribute mapping
  • AI content for up to 20 listings a month

Growth

Most popular

Done with you

$499/mo

Sellers expanding across several marketplaces.

  • 2 seller accounts
  • All supported sales channels
  • 5,000 live listings
  • 5,000 orders a month, then $0.15 each
  • Inventory and price sync once every hour
More features
  • MCF and MCS fulfillment supported
  • Priority support
  • Setup call + marketplace walkthrough
  • Ready-made category templates

AI tools

  • Unlimited AI attribute mapping
  • AI content for up to 100 listings a month

Performance

Done for you

$999/mo

Established multichannel sellers with higher volume.

  • 5 seller accounts
  • All supported sales channels
  • 10,000 live listings
  • 10,000 orders a month, then $0.10 each
  • Inventory and price sync once every 30 minutes
  • Named Operations Manager
More features
  • MCF and MCS fulfillment with smart routing + tracking
  • Help with tricky category setups
  • Up to 200 error fixes a month
  • Bi-weekly check-in call
  • Private Slack or Teams channel
  • Early access to new features

AI tools

  • Unlimited AI attribute mapping
  • AI content for up to 1,000 listings a month
Talk to UniCon Talk to UniCon

Enterprise

Done for you

Custom

Agencies, aggregators, and multi-brand sellers.

  • Unlimited seller accounts
  • All supported sales channels
  • Unlimited live listings
  • Unlimited orders, negotiated rates on extras
  • Near real-time inventory and price sync
  • Senior Growth Manager
More features
  • MCF and MCS with custom routing and fulfillment rules
  • End-to-end marketplace launches
  • Up to 500 listings published + 500 error fixes a month
  • Growth strategy call every 2 weeks
  • Private Slack or Teams or WhatsApp channel
  • Early access to new features

AI tools

  • Unlimited AI attribute mapping
  • Unlimited AI content
Book a call Book a call
Want us to list products for you?

Listing support: $5 per listing per channel, minimum 10 listings, delivered in 3 to 5 business days. Requires an active plan.

Talk to UniCon about listing support

Prices in USD per month. Extra orders above your plan's allowance are billed per order. Plan features and channel access are confirmed at signup.

Proof and trust

From the CedCommerce team, trusted by 10K+ marketplace sellers

CedCommerce customer results

Stadium Goods website screenshot
Stadium Goods

75,000 products moved to Walmart through an automated workflow.

The catalog launched without rebuilding listings one product at a time.

Rebag website screenshot
Rebag

$1.8M in pre-owned luxury sales on Walmart.

Daily inventory updates and centralized pricing kept the catalog under control.

Intense Oud website screenshot
Intense Oud

$1.3M in Walmart revenue.

The catalog was mapped, validated and managed with centralized pricing control.

David Protein website screenshot
David Protein

High-volume catalog operations scaled across marketplaces.

The team handled rapid SKU growth without adding headcount.

ISO certified AICPA GDPR compliant Walmart Approved Solution Provider
  • Amazon Software Partner
  • eBay Gold Solution Provider
  • Shopify Plus Partner
  • Named in TikTok Shop Seller University as an Amazon MCF partner
  • 99.9% uptime

FAQ

What sellers ask before they expand with UniCon

Already a CedCommerce customer?

Talk to your CedCommerce expert about the next marketplace or workflow you want to add.

Talk to Your CedCommerce Expert

UniCon is a cross-listing solution from CedCommerce. It uses your existing Amazon, Walmart, Shopify, or CSV catalog to create marketplace-ready listings on more marketplaces, Syncs inventory, pricing, and orders, and routes eligible orders through Amazon MCF or Walmart MCS.

Start from Amazon, Walmart, Shopify, or a CSV catalog. Sell on Amazon, Walmart, Shopify, TikTok Shop, SHEIN, Temu, eBay, and Target Plus. Availability can depend on the direction of the route, your region, and your plan.

No. Your core catalog is reused. Each marketplace can still need its own attributes, identifiers, approvals, or settings, and UniCon flags what is missing before you publish.

Not in the Listing Only experience, which removes category and attribute mapping from your work. If you also want to Sync data between channels, attributes are mapped so products can be matched, and AI-assisted mapping suggests matches for you to approve.

You can get your first listing live in five minutes once your accounts are connected. Marketplace approval, category access, and review timelines are controlled by each marketplace.

It depends on your plan: every 4 hours on Starter, every hour on Growth, every 30 minutes on Performance, and a custom frequency on Enterprise.

Yes, for eligible orders. UniCon routes them through Amazon MCF when the stock is in FBA, or Walmart MCS when it is in WFS. Eligibility depends on the marketplace, product, and account, and we confirm it with you.

You see it on the dashboard: listings with missing information, unfulfillable orders, and failed cancellations. Fix the listing and republish, or use the manual alternative for the order.

Extra orders are billed per order: $0.20 on Starter, $0.15 on Growth, and $0.10 on Performance. Enterprise is priced to your volume.

Yes. Listing support costs $5 per listing per channel, with a 10-listing minimum and delivery in 3 to 5 business days. It requires an active plan.

UniCon builds on the catalog and marketplace work you already have in place. Talk to your CedCommerce expert about the next marketplace or workflow you want to add.

One Catalog. Every Marketplace. Zero Rebuild.

Connect the catalog you already sell from, list a few products on your next marketplace, and see your first listing live in five minutes.

Book a call

Already a CedCommerce customer? Talk to Your CedCommerce Expert