WooCommerce 10.2 Arrives September 16: A Simple Seller Guide
Exciting news for WooCommerce sellers! WooCommerce 10.2 is officially launching on September 16, 2025, introducing
You may be relishing between the blankets, sitting in front of the fire chimney, sipping a hot latte with the family, having eggnogs, turkey, and fruitcake cookies, hence, enjoying the holiday season to the fullest.
But suddenly, your sweet little bubble pops, as one of your family members asks about your store.
Eventually, you might get stuck on the work you have to start on your store, as to make 2020 more fruitful. However, it is possible that being a responsible Shopify seller, you have refilled your inventory, and done enough from your end. But have you optimized your Shopify store yet?
If not, then you may miss out on generating higher revenue because online sales are expected to increase by nearly 19% meaning 4.2 trillion in 2020. (source: business2community.com)
And if yes, then you can use the following as the checklist. So, ignite your engines to the fullest as the shoppers are ready with the cozy sweaters pulled on.
If you haven’t prepared your store yet, you must not be cleared with the “Why”,
The way your Shopify store reflects the eyes and SERP is very important for SEO and customers. When customers are easily getting the products they are looking for, they tend to spend more time on the store. They will go for more and more products if they find this process smooth enough.
Let me show you a relatable case of Kirsten Howorth, founder of Pixielure, her business of selling glitzy clothes went good, but as anyone expects more, she does the same. With an idea to get her business turned into a brand, she approached us.
We went through her store, and here the role to optimize Shopify store came into play. The optimization worked wonders to her store, she got a hike of 60% sale into which selling on google shopping also plays an important role.
The changes worked perfectly for Pixielure, and for sure, they will go good for your store, therefore, have a look at them.
There are a few of the most important suggestions/tips to Optimize Shopify store. Follow them no matter whether there is jack frost nipping at your nose if you want to end-up with this festive season as a successful Shopify seller. Some of these tips are shared by the Shopify experts on Shopify’s Instagram profile.
Earlier we have discussed why discount offers are important but don’t you wish to know which type of discounts are preferred by the shoppers? Gotcha! here’s the list-
Like every year, online stores will experience a huge traffic jam, and managing them may leave sellers out of their patience level. However, these apps won’t help you to Optimize Shopify store but still, they are essential for the management of inventory, orders, canceled orders, and shipping related tasks which may consume all your day and time, which you can use for the marketing of your products and increasing conversion rate.
There are dedicated apps that empower sellers to sell on marketplaces and also helps them to manage inventory and orders as well.
Some of them are listed below-
If you are interested, you can have it by clicking here.
Being active on Social-media is the most cost-effective and fruitful online marketing strategy to increase brand awareness and reputation. This will increase your store visibility as well. For the year 2020, you can,
Ads are one of the best digital marketing practices to reach a wider new audience. You can target your audience on the basis of gender, age, preferences, location, etc. to improve the visibility of your products and grab the quality audience. You can even run Shopping Ads as they are quick for shoppers to buy the desired products.
This “Mobile-first” generation won’t accept your business if your business is not mobile-compatible.
Nearly, 3.3 billion smartphone users in the world today. Nearly, 42.63% of the world’s population have a smartphone today.
Therefore, the compatibility of your online store for Mobile is crystal clear.
Still not convinced yet? Have a look below-
Testing the mobile version of your website is mandatory, but consider not to make any huge changes. The mobile version of your website or app should be the replica of the desktop version of your site.
Apps to convert Store into a mobile app are easily available on apps.shopify.com, you can painlessly get the mobile app version of your online store through these apps.
Shipping is one of the most important concerns that a merchant needs to take care of.
Being a shopper, one would never like to wait for days to get an order, and definitely, he would never go for a store that takes too long to ship the order. Therefore, always pay close attention to the shipping services or other related services, make ‘em quick, and more personalized.
The main cause for the shoppers to bounce isn’t site crashes, but slow loading pages.
According to Shopify.com, a second acceleration in the loading time of your online store can boost your conversions by 66%.
Consider optimizing the speed of your Shopify store and improve the loading time.
After selecting favorable products from a huge inventory, no one would like to spend more time in the checkout process. It’s your job as a merchant to make the checkout process smooth, quick and easy for the cheerful experience of the shopper.
PRO TIP: The best practice to do so is to let shoppers skip the cart and buy directly from the product page without leaving.
Shopify Dynamic buttons allow customers to quickly buy the products they are viewing. They can skip the cart and can complete their payment process through the checkout process displayed on the button.
To Optimize Shopify store, It is very important for your store to rank on the SERP, as more eyes= more sales. This directly means that you have to make it SEO friendly. By performing the following steps you can have your store or its products to rank well on google.
There are thousands (just like me) who get confused while selecting the perfect gift for someone. Just like me, they spend hours selecting the right gift, and the right gift guide is something that can quench the thrust of the desired gift. You can have a proper gift idea list for New Year, or you can make separately on the basis of category just like Etsy did.
Consider the situation of a shopper, who visited your website in the month of July and found a perfect gift for the New Year, so he marked it. After that, unfortunately, he forgot to buy it.
Being a Shopify seller, you must be having a list of all such products which are in the cart of shoppers for a very long time or products that were highly in demand, if not, then create one now as it’s the time to remarket them.
Remarketing of the products pinches the shoppers’ time-to-time with the products one they have looked for or added them to the cart.
This increases the possibility of the shopper to buy it as they showed interest in those products earlier.
Optimize Shopify store for 2020 to make it more personalized for Shoppers so that they can enjoy buying products. It gives your store an up-to-date look, therefore, your products also get in the same frame.
Some of the ideal tips to Optimize Shopify store is mentioned above which you can use to grab the most of the year 2020.
Are we missing anything? or you are looking for something else? Let us know in the comment section below
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