Complete Guide for BigCommerce Users to Sell on Google Shopping
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As a BigCommerce online store owner at some point in time, you will decide to sell your products on Google Shopping. Selling on Google Shopping means greater visibility. It is also an opportunity to gain maximum organic traffic. This is possible with BigCommerce Google shopping app.
Google Shopping Actions US is open for Merchants in India and Canada: Start selling cross-border to customers in the US, from either India or Canada without any fuss, right away.
There are many BigCommerce apps but BigCommerce Google Integration app will integrate the seller’s BigCommerce online store to Google Shopping. The best part about being you will be able to upload all your products in less time than manually doing it.
CedCommerce is trusted integration partner of Google Shopping Actions.
The first thing you need is to set up your BigCommerce store on Google Shopping. Here is your simple step by step illustrative guide to incorporate your BigCommerce store on Google Shopping.
If your Google Merchant Account is approved for Shopping Actions program that is good, if not, need not worry our app will ensure you can still integrate your BigCommerce store on Shopping actions without any hassle.
Step 1: Installation of Google Express Integration App
The installation process BigCommerce Google Shopping app is easy and the app will be installed within no time.
Visit the BigCommerce App Page here.
As shown in the above image click on GET THIS APP you will be redirected to a page for details verification and confirmation of app installation.
Simply click on the ‘confirm’ button to get the app installed on your BigCommerce store
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Step 2: Registration and App Configuration
An important step to ensure connection between the BigCommerce store and Google Express Account.
Registration – Input the basic details as shown in the below image. These details are necessary to help CedCommerce support reach you at a suitable time
Link Account – Click on the ‘Connect Now’ button to get redirected on Google Express Panel. Once you confirm the connection a new window will appear
You can click on ‘skip’ as your account can be linked later on.
Default Configuration – It is an important step as here you will provide the information about the shipping settings. Select the destination for products.
Mainly these details include,
Target Country – The country name where your product will be shipped.
Content Language – This will be the language in which your product information will be shown to customers on Google Shopping
Currency – The currency in which the product price will be displayed to customers
Destinations – This will include services like Shopping actions, Shipping, and Display Ads.
After successful completion of these steps, you will be redirected to Google Express Integration App Dashboard.
The smartly you can manage products means the better level of customer service you will be able to provide.
With the help of our app, you will be able to quickly and securely import and upload the products.
As shown in the above image, click on the ‘import products’ button to get all your products imported from the BigCommerce store to the app.
You may need not to do it manually and spend hours doing it.
In order to upload products on the app from your store, click on ‘upload products’ button and find all your products get uploaded to the app.
Product List section is another important section of the app. You will be able to view the status of the products.
You will find different filters to check the status for specific products. It is also possible to see the real time status of products on Google Shopping from the App.
The App will acknowledge all your orders from Google Shopping and order status can be viewed in the order section.
The process is simple.
Firstly order will sync with the app before being created on the BigCommerce store.
As soon as the order is shipped, all the order details will be fetched by the app
Eventually, all the tracking details will be sent to Google Shopping
Profiling means to choose some products for which a seller wants to set some pricing related rules. When Seller will upload these products then rules will be applied to these products only.
The process of creating a profile is easy and quick
- Navigate to profiling
- Click over Create profiling
- Input your profile name,
- Now save it by clicking on the ‘Submit and Proceed’ button at right side bottom
- Now, the next step will ask you about the products that you want to filter from the rest.
- After that, it is recommended to fulfill your product attributes like brand, color,size and more. Google shopping takes into account these attributes. These are important to provide the customer a better shopping experience.
Benefits of Integration of BigCommerce Store to Google Shopping
The automated product listing, real-time product inventory management between Bigcommerce and Google shopping, and no manual efforts to bulk upload products.
All Bigcommerce product categories can be mapped to the most appropriate subcategories of Google Shopping. This will ensure your product is shown to the right audience actually interested to buy it.
Seller will be able to choose the exact products to be sent to the Google Merchant Center. He will also be able to filter products that can be added or removed from the feed.
The key features of Google Express Integration App that make it outstanding
- Bulk Import Of Products From Your BigCommerce store
- Bulk Upload Products On Google Express.
- Real Time Order Management.
- Real-Time Inventory, Price and Product Management
- Profiling For Products
Order Management with BigCommerce Google Shopping App
One of the most prominent issues faced by sellers is the inability of efficient order management when the quantity of orders is huge.
Our app, will put an end to this with store automation. The process of order fetching from Google Shopping to your BigCommerce store.
All shipping related information about orders will be auto-updated on the Google Merchant account from the BigCommerce store.
In this manner, the shipping process will be streamlined. You will never face any sort of hassle or error which could have been there due to manual order management.
If you are already selling on Google Shopping then also the app will be able to manage orders without any hassle.
It is possible to manage price, product, and inventory in real time.
BigCommerce Google Shopping App and Product feature export
Exporting BigCommerce products with variation from BigCommerce online store manually is impossible. This will hamper the performance on Google Shopping and your products will be demoted on account of lacking important details.
No worries if you can’t export your BigCommerce store products variants to Google Shopping
Our app Google Express (one of the top BigCommerce apps on BigCommerce app store) will extract data about product attributes like price, color, size, stock data and more. The more attributes you provide the better are your chances that the product will appear at the top of the Google Shopping search result.
The shopping experience is very enhanced with more product attributes as it provides a clear and better picture of your products. This will eventually transform into good user engagement and higher rate of conversion.
The Bulk Upload Products feature
No need to upload all your products on Google Shopping manually. You will be able to save a lot of time with simple bulk product upload in one simple click for specific category.
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