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CedCommerce, on Saturday, announced that it became a Hubspot Connect Beta Integrator. The recognition came due to its development of Hubspot E-commerce bridge for Magento – an integration plugin that lets Magento store owners connect their e-commerce stores with Hubspot.
On this occasion, the Co-Founder(s) and Director(s) of CedCommerce, Abhishek Jaiswal and Himanshu Rauthan, in their congratulatory message, sent on the internal communication channel, praised the team and hoped the integration between the leading marketing automation platform and e-commerce framework will help Magento users to automate and expedite the process of feeding critical consumer data to Hubspot.
Check Out Here >>> HubSpot E-Commerce Bridge For Magento
Functions of Hubspot E-commerce Bridge for Magento:
The free plugin enables Magento users to choose the most relevant data of customers and then feed it to Hubspot to run tailored marketing campaigns. The other features of the app are:
Personalized RFM parameters:
To identify the distinct pool of customers with similar behavior, segmentation is required. The extension enables you to segment different customers on a scale ranging from (1-5) where 1 corresponds to poor and 5 corresponds to best. Also, sellers are free to set what works best for them.
Workflows For Automation:
On the basis of RFM segmentation, Field-Field Customer Details, and other information, you can use workflows. We will automatically create ready-to-use workflows like Customer Nurturing workflow, Order Related workflow, ROI Calculation, and Order Recency workflow, and so on.
Create Customer Segmentation:
There are multiple user roles are created in the Integration plugin such as Cart Abandoners, Best Customers, Big Spenders, Lost Cheap Customers, Lost Customers, Low Spenders, Loyal Customers, and others. Sellers can create these user roles on Mautic software for targeting these customer segments with targeted campaigns.
Create Contact Properties:
The plugin has 60+ contact property fields such as Customer Group/ User role, Accepts Marketing, Shopping Cart Customer ID, Billing City, Last Order Status and, Products Bought. These contact properties are crucial for analyzing customer purchase behavior.
We are now Hubspot Certified App Partners committed to delivering top-notch solutions that help you connect, expand and scale at lightning speed.
Availability & Pricing:
The plugins to integrate both M1 and M2 stores are free and can be downloaded from the following:
- Hubspot E-commerce Bridge for Magento 1 | Download
- Hubspot E-commerce Bridge for Magento 2 | Download
We are now Hubspot Certified App Partners committed to delivering top-notch solutions that help you connect, expand and scale at lightning speed.
About Hubspot:
Established in 2006, Hubspot provides software for inbound marketing and sales. The Product and services are aimed at making Social Media Marketing, Web analytics, content management, and search engine optimization.
HubSpot has been named a top place to work by Glassdoor, Fortune, The Boston Globe, and The Boston Business Journal. The company is headquartered in Cambridge, MA with offices in Dublin, Ireland; Singapore; Sydney, Australia; Tokyo, Japan; Berlin, Germany; Bogotá, Colombia; and Portsmouth, NH.
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