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Holiday Season Sales unleash alluring offers, enticing promotions and tempting opportunities to woo plentiful shoppers to your Stores.
Bagging up to $1billion sales in the first 1 min & 25 secs of the Singles Day 2018.
The Alibaba Singles Day Sale or rather the lucky charm of all the sellers out there- 11.11 sale (11th November) turned out to be a massive success for all the Southeast Asian online retailers (emperors) once again.
It was only a decade ago when it was just a day of singles to celebrate their singledom. However, the Chinese eCommerce giant Alibaba turned it into their nation’s version of Black Friday.
Wondering why is the 1111 Sale event a.k.a. the Singles Day so sensational? Well, you need to scroll a little more!
The breathtaking sales record from these Southeast Asian eCommerce tech-giants’ event has almost doubled up from Black Friday and Cyber Monday in the US combined.
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Speaking of sales record, the netizens helped Alibaba bag 213.5 billion yuan ($30.7 billion), forming a massive record even before the festival season (here).
Source: Statista
Revealing Insights:
Here is a quick go through of Singles Day past years’ generated revenue (in dollars):
Concluding the 10th Singles Day blockbuster sale event, Alibaba and other related tech-giants broke yet another record. With the GMV (Gross Merchandise Value) rising 27% year over year to RMB 213.5 billion ($30.8 billion), leaving behind last year’s record of $25.3 billion
Furthermore, reports suggest more than 1,80,000 brands took part. Besides, the native and small eCommerce store owners also leveraged considerable benefits in terms of capital.
Well! that’s not enough, you will be more than shocked with the next one.
Sometimes, even 24hrs is less when it comes to the Singles day Shopping. Shoppers around the world get the best of the best deals not just from Alibaba and its Subsidiaries but also from the other famous markets of the Southeast Asia Marketplace.
Keeping in mind the Singles Day 2018 insights, Alibaba’s number of orders reached to the whopping 1000 million in just 24 hours.
Source: Statista
That’s Gross! So many Numbers
Here’s something different
Alluring Promotions like Free Shipping, Mega Discounts, Freebies, & Get 1-on-1 are also a significant driver for the shoppers to make most of the purchases. Sellers of Southeast Asia tend to go for promotions on different product categories.
A clear comparison between how Singles day impact the sales of the product category reflects the opportunities for you to Start today!
Source: McKinsey&Company
Exploring Prospects
What Netizens proclaimed about Singles Day 2018?
The 1111 sale day fever was on even before the clock ticked midnight, and so did the netizens had their plans ready beforehand. In case you missed witnessing the hilarious experience, below we have captured some for you:
Some were seen recommending their favorite stuff of their Singles Day Shopping.
https://twitter.com/sprinklemochi/status/1061566937975554048
While some, celebrating their Singledom through-out the Singles Day 2018 — Shopping for their most awaited accessories.
How can You Bargain Huge Sales by Selling on SEA eCommerce Giants?
The 1111 sale was no doubt a massive success for all the tech-giants viz. Alibaba, with its subsidiaries Lazada and Taobao, AliExpress, PrestoMall, Shopee, and much more last year.
Having crossed 1 billion yuan- $155 million GMV in the first 20 seconds and 10 billion yuan GMV in the next 2 minutes, the Single day Shopping Festival was a complete hit. Hence, propelling online sellers to sell even more and integrate their eCommerce stores with these marketplaces.
Are you the one who couldn’t make it till now? Well, well, there’s this good news- pull your finger out and prepare your stores for the Singles Day 2019 sale lined up, followed by 12.12 in the coming months.
-List, Sync, and Automate your eCommerce store with the TOP marketplaces (here) and start making money online.
-Leverage instant bulk upload of products, centralized order management, and profile-based order management. Nevertheless, synchronize and automate your eCommerce store instantly with the marketplaces.
Experience seamless multichannel selling with these extensions and get the most out of your eCommerce stores this festive season and beyond.
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