Head-on shopping: Taking assistive technology to new levels

OVERVIEW

About Head-on Shopping

Head-on shopping, if put to words, is a deployment of ARkit in combination with true depth camera to make navigation and shopping possible on apps through simple head movements. This is a perfect example of an innovation that not only ventures into a new dimension of already existing technology, but also fulfills its social responsibility of being an assistive technology for the ones with motor disabilities.

Innovation Insights

Addressing the Problem Statement

Head on shopping aims to primarily address the problem faced by people with motor disability to browse and shop online through specially enabled apps. It is one dimension that’s still untouched by the existing assistive technology innovations. With the option to operate in both hands-free and touch mode here are the highlights of the Head-On shopping:

Aids navigation through the app with simple head movements
Enables scrolling, navigating and selecting on the app
Of immense utility for people with restricted mobility and during multitasking

Deep Diving

The Process Involved

What constitutes the app

This latest Magento mobile shopping feature uses iPhone x’s true depth front-facing camera equipped with 3D sensors, advanced neural engines, and algorithms.

How does it function

Head movements are tracked with AR (Augmented reality) kit making use of 3D geometry mapping. That’s how the position of the cursor is plotted on the screen basis the head movement.

Achieve seamless experience

Different head movements would correspond to different actions thereby helping with actions like browsing through product categories, adding products to the cart, and placing the order.

Does Head on Shopping interest you?

The app has the potential to be both fun and fulfilling

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Head-On Shopping