BFCM Conversion Tactics: Smart Bundles, Flash Sales & Scarcity Marketing
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In a significant move to support eCommerce sellers and entrepreneurs, Shopify has announced Shopify Finance suite, designed to address the challenges faced by those underserved by traditional banking institutions. This innovative offering includes capital funding, commercial credit cards, sales tax management, and a bill-pay system, providing an integrated solution that simplifies financial management for online sellers.
A recent Shopify-Gallup survey revealed that nearly 40% of entrepreneurs cite financial risk as a significant barrier to starting their businesses. Recognizing this pain point, Shopify aims to bridge the financial services gap by introducing Shopify Finance. As the company states, “Needlessly complicated finances should not overshadow the dream of running a business.” With this new suite, sellers and entrepreneurs can focus on growth and innovation rather than being bogged down by financial complexities.
These new financial tools create numerous opportunities for eCommerce sellers. By simplifying access to capital and streamlining financial processes, Shopify Finance enables sellers to invest in inventory, marketing, and expansion. Moreover, it also helps sellers get rid of the usual hurdles associated with traditional financing. The integrated approach helps save time and reduces stress, allowing Shopify sellers to focus on their core business activities.
While these services provide great benefits, sellers should be aware of a few critical components:
Source: Digital Commerce 360
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