Recent eCommerce data shows that U.S. tariffs that were expected to drive Amazon sellers toward global expansion have not sparked the shift many anticipated. Despite rising costs tied to tariff increases, 69% of Amazon sellers remain active in only one marketplace, while a mere 6% have expanded to six or more marketplaces. Strikingly, just 1% of U.S.-based sellers operate outside North America, underscoring a hesitation to embrace international selling.

This trend persists even as Amazon promotes its twenty-two global marketplaces as a seamless network, with shared infrastructure for fulfillment, advertising, and listings.

However, in reality, sellers face steep hurdles:

  • Complex VAT reporting requirements across Europe
  • Brexit-related trade disruptions
  • New regulations like the General Product Safety Regulation (GPSR)
  • Operational overhead from managing multi-country inventories

These barriers, combined with market size disparities, often deter sellers from branching out. Data reveals that the combined traffic of Amazon’s 22 non-U.S. marketplaces only slightly exceeds Amazon.com’s U.S. traffic, leading many merchants to believe that the complexity of international markets may not be worth navigating when the U.S. alone gives them such a big audience.

Yet in a volatile global trade environment, relying on a single market has become increasingly risky. Recognizing this, CedCommerce is stepping in with tailored solutions that simplify cross-border expansion and help sellers future-proof their businesses.

CedCommerce: Simplifying Global Selling for Amazon Merchants

As a leading eCommerce enabler, CedCommerce offers a comprehensive suite of tools and services designed to break down international selling barriers:

Marketplace Integrations

Seamless connections between Shopify, WooCommerce, Magento, and Amazon marketplaces worldwide, enabling real-time sync for products, orders, and inventory.

Multi-Country Catalog Management

Advanced profiling tools to tailor product listings for each marketplace, all from a single, centralized dashboard with GPSR compliance

Regulatory and Tax Compliance Assistance

Support for navigating VAT setups, GDPR requirements, and region-specific tax rules, helping you stay compliant without the complexity.

Managed Services for New Market Entry

Expert assistance to accelerate international expansion with assisted marketplace account setup, brand registry, GTIN exemptions, and full-scale product onboarding.

For sellers looking to diversify revenue streams, reduce reliance on single-market sales, and establish a strong multichannel presence, CedCommerce provides the technology and expertise to confidently scale in global eCommerce markets.

Future-Proofing Seller Growth in a Tariff-Driven World

Tariff uncertainty isn’t going away. Sellers who act now to diversify their presence across Amazon’s global marketplaces stand to gain new customer bases and reduce exposure to trade risks.

CedCommerce has already helped thousands of sellers scale into markets across Europe, the UK, the Middle East, and Southeast Asia. For Amazon sellers ready to expand their horizons, CedCommerce offers the technology and expertise to make international selling a reality, without the friction.

Your next market is waiting. Are you ready?

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post tariff selling on Amazon