1.Walmart Marketplace Integration & Walmart Canada Marketplace Integration:
About Walmart U.S. eCommerce marketplace: It is an American Multinational Retail Company. Walmart has 11,718 stores and clubs in 28 countries. It has more than 550 million active users. Walmart operates in Africa and Central America as well as Argentina, Brazil, Canada, Chile, India, Japan, Mexico, the UK, and China.
The buyer persona on Walmart.com is Mens (25–65+), Women (25–60+), Housewives (35–60), Technophiles (25–45), Adults (18–24).
People mainly purchase and take services from Walmart in the categories of Electronics, Movies, Music & Books, Home Furniture & Appliances, Home Improvement & Patio Clothing, Shoes & Jewelry, Baby & Toddler, Toys & Video Games, Food, Household & Pets, Pharmacy, Health & Beauty, Sports, Fitness & Outdoors, Auto & Tires, Photo & Personalized Shop.
Note: Now, non-US sellers can list their products on the US ecommerce marketplace. For those outside the US, you need a DUNS number – a worldwide standard that assigns a unique numeric identifier to a single business entity. Read here the details of DUNS. Also, for international sellers, it it required for them to provide their international headquarters address.
About Walmart Canada eCommerce Marketplace: The part of Walmart Inc, Walmart.ca is an e-commerce marketplace specifically catering to audiences based out of Canada. Among the top 10 influential companies in Canada, the website oversees the influx of 600,000 customers daily. Walmart.ca, an invitation-only marketplace, accepts 3P sellers who can offer quality products and great after sales service.
Buyer Persona: As per Walmart reports, 56% of all the customers are new parents or those purchasing products when they expand their houses. However, Graduates and to-be-hitched is the growing customer segment at Walmart Canada.
2. Wish Marketplace Integration:
It mainly operates in the United States and Europe. Wish marketplace receives about 625,000 unique visitors daily and shows your products to 300 million customers across the U.S and Europe. People mainly purchase Shoes, Automotive, Wallets & Bags, Accessories, gadgets, Home decor, Phone upgrades from Wish.
The people who mainly purchase from Wish are Mens (25–65+), Women (25–35), Technophiles (18–25).
3. Jet Marketplace Integration:
It is an e-commerce marketplace of the united states, headquartered in New Jersey. In 2016, it is acquired by Walmart. Jet has more than 4 Million active users.
The product categories which people mainly sold on Jet are Electronics, Household, and Home Appliances, Tools, Sewing Machine, Grocery & Gourmet Food.
The age group of people who mainly converts Mens (30–64+), Women (28–55), Housewives (25–50), Adults (16–22).
4. Sears Marketplace Integration:
It is an American chain of departmental stores. Sears marketplace is 23rd largest retailer in the U.S. It had divisions of the branch in Canada, Mexico, and Puerto Rico. It has 5.4 million monthly unique visitors. It operates in other than U.S, Canada, Mexico and, Puerto Rico in the United Kingdom, Japan, India, Germany, China.
The product categories which are mainly sold on Sears are Appliances, Auto, Baby Clothing, Electronics, Fitness, Home, Jewelry, Mattresses, Outdoor, Parts & Services, Shoes, Tools, Toys.
The age group of people which converts on Sears 25–30 (35% shoppers), 41–65 (30%), Under 25 (20%), Over 65 (15%).
5. Tophatter Marketplace Integration:
It is an eCommerce marketplace which is revolutionizing the eCommerce industry by discovering a shopping app which has opened up avenues for sellers globally. It connects sellers to more than 10 million shoppers across the globe.
It sells products in categories of Accessories, Apparel, Art, Beauty, Bazaar, Collectibles, Edibles, Electronics, Fashion Brands, Jewelry, Kids, Kitchen, Men’s, Pets, Shoes, Sporting Goods, Tech Accessories, Watches.
The most common people who buy products from Tophatter marketplaces are women (18 to 65), Men (21–65), Technophiles (16–35).
Tophatter mainly operates in these countries:
US, UK, Ireland, Canada, New Zealand, Australia, South Africa, Mexico, Spain, Austria, Germany, and France.
Worldwide E-commerce Marketplaces
6. Newegg Marketplace Integration:
It is an online retailer of electronic and computer hardware products based in California, U.S. Newegg has mainly 25 million registered users. It mainly operates in Asia Pacific, Western Europe, North America, Central & Eastern Europe, Latin America, Middle & East Africa.
Newegg is the best mode for sellers to targtet audiences for all-things-tech in the U.S. and Canada for B2C and B2B businesses. Whether you sell gadgets, health and sports tech and apparels appealing to individual tech lovers, or sell office solutions, software & services and, Automotive & Industrial for B2B business not only sells computer-related hardware and software, gadgets and video games but also, general products categories like Apparels, books, car care, riding gear, and body armor. However, I-love-Android type t-shirts are likely to perform better here. The reason is quite conspicuous – Newegg caters to gadget-lovers and geeks.
Buyer Persona: The people who purchase products from Newegg are tech-savvy (18–35), Mens (25–60+), Women (25–55), Housewives (24–40).
7. Fruugo Marketplace Integration: (Pre-dominantly European)
It is a U.K. based e-commerce company. It has more than 25 million active users who can sell products in categories of Sports and Fitness, Beauty and Health, Clothing, Home Improvements, and Furniture, Toys and Video Games.
Fruugo operates in EU: Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, Netherlands, Poland, Portugal, Spain, Sweden, and the United Kingdom.
Europe (non-EU): Norway, Switzerland, and Russia.
Rest of the World: Australia, Canada, New Zealand, South Africa & USA.
The Buyer Personas found on Fruugo.com are Women (21–40), Mens(18–55), House Wifes(25–40), Kids(under 15), Gamers(Under 25).
