Smarter Pricing to Secure the Featured Offer: How CedCommerce Is Automating Price Competitiveness for Amazon Sellers
Reading Time: 7 minutesI. INTRODUCTION: The Price Precision Imperative In Amazon’s high-velocity marketplace, even a…
Shopify merchants are in luck. Today, over half a million eCommerce Stores use Shopify’s innovative technology package to power their online businesses. Shopping on Instagram or Instagram Shopping accomplishes one of the most critical tasks in improving e-commerce performance: it makes it easier to buy.
Along the same, Shopify has announced the rollout of Shopping on Instagram feature to thousands of merchants, in anticipation of the upcoming holiday sales season. Announcing the news through a blog post, the company said:
With this exciting feature, Instagram will join Shopify’s sales channels to help merchants grow their business on mobile, alongside Facebook, Messenger, Pinterest, Buzzfeed, Houzz, and more.
The feature has actually been available since earlier. The program is still limited and only merchants selected by both Shopify and Instagram will be able to participate in the program — however, the scope has certainly been widened.
Social media has always been known as a marketing channel that induces impulse sales. And even in that category, Instagram certainly comes out on top. Instagram Shopping is a feature that allows businesses to seamlessly sell products featured within their images with just the tap of a button.
After all, many a merchant has made their fortune on Instagram by way of carefully snapped pictures. And Shopify and Instagram’s latest joint venture appears to be an attempt to build upon the same.
The integration isn’t particularly surprising though. Shopify has a similar arrangement with Facebook which allows the purchase of products from within posts. Merchants will now be able to emulate the Facebook selling experience on Instagram as well.
This lets them make any new Instagram post shoppable by easily tagging it with any of their Shopify products, right from inside the Instagram app.
The feature has been available to a slew of selected merchants like xKarla, Gymshark, and Diff Eyewear. It appears as if the testing has been successful, prompting a wider launch right before the festive season.
For now, though, merchants who will be able to access the feature will still be curated by Shopify and Instagram. The companies will probably go for older, proven merchants with image friendly products. However, we can expect them to go for an unsupervised public roll out in the near future as well.
Meanwhile, Instagram is mainly used over mobile — which again begs the question, exactly how important is mobile shopping going to be in the upcoming future? Well, if reports and researches by industry giants like Business Insider can be believed, more people access the web through mobile as compared to the web. And it won’t be long before the statistics are emulated for online shopping as well. In simpler terms, it is likely that Instagram shopping through mobile will take over shopping with computers.
Intrigued? Looking for a free Shopify mobile app for your own Shopify Store? Click right here and get it!
Thank you for your interest!
Reading Time: 7 minutesI. INTRODUCTION: The Price Precision Imperative In Amazon’s high-velocity marketplace, even a…
Reading Time: 3 minutesAmazon recently announced a significant change for sellers advertising in Washington state:…
Reading Time: 14 minutesBlack Friday–Cyber Monday used to be a weekend. Now it’s a pressure…
Reading Time: 2 minutesKey Updates Shopify is deprecating the “Sell from all locations to all…
Reading Time: 2 minutesWhat’s New Amazon has published a Data Processing Addendum (DPA) for Multi-Channel…
Reading Time: 2 minutesKey Highlights AI-driven traffic to U.S. retail sites will increase by 520%…
Reading Time: 3 minutesDid you know, a new one-tap ordering feature from Amazon is set…
Reading Time: 2 minutesWalmart has overtaken eBay to become the No. 2 U.S. retail eCommerce…
Reading Time: 2 minutesA new step in AI-driven commerce offers merchants direct access to hundreds…
Reading Time: 2 minutesAmazon has officially launched Amazon Haul in Spain, a budget-focused storefront designed…
Reading Time: 2 minutesOpenAI is bringing ecommerce transactions directly into ChatGPT with the debut of…
Reading Time: 2 minutesAmazon has introduced a new FBA multi-unit discount for Amazon Business orders,…
Reading Time: 2 minutesNews Summary At its recent Etsy Up event (September 2025), Etsy unveiled…
Reading Time: 2 minutesNews Summary eBay has rolled out an update that now defaults all…
Reading Time: 2 minuteseBay has announced its acquisition of Tise, a Nordic consumer-to-consumer (C2C) social…
Reading Time: 3 minutesWalmart’s seasonal practices and incentives around holiday shipping have evolved, impacting seller…
Reading Time: 2 minutesAmazon has revised its variation themes policy for 2025. Instead of removing…
Reading Time: 8 minutesEvery sale you make online in the UK comes with a cut.…
Reading Time: 3 minutesHeads-up: eBay is changing what U.S. personal and financial data appears in…
Reading Time: 2 minutesAmazon has expanded Multi-Channel Fulfilment (MCF) and the broader Supply Chain by…