BFCM Conversion Tactics: Smart Bundles, Flash Sales & Scarcity Marketing
Reading Time: 13 minutesStill approaching BFCM with generic discounts, last-minute price cuts, or scattered promotions?…
CedCommerce is now a listing partner of Facebook Marketplace. The continued diversification in the retail world has led to increased omnichannel experiences. Thus, widening the opportunities to sell at different places.
At CedCommerce, we focus on simplifying your selling process. And make it easy for you to evolve with consumers to meet them where they are. That said, we are excited to announce the launch of our Facebook Marketplace integration app; which is currently designed for Shopify retailers.
The integration is free and helps retailers leverage the capabilities and reach of Facebook Marketplace. Moreover, built with several time-optimizing features in mind; the integration solution diminishes your manual work and boosts your product’s exposure.
Facebook holds a large community of people. With the launch of its commerce arm i.e., Facebook Marketplace; it focuses on maximizing your brands’ online presence to help drive sales and impact your bottom line.
*NOTE: Facebook Marketplace is currently limited to U.S. retailers.
Dive into the article to learn more about Facebook Marketplace; and how it can help you stand out from your competitors with CedCommerce?
Facebook Marketplace is a convenient destination for people to discover, buy and sell items. People can find what they’re looking for by filtering their results by location, category, and price. By listing on Marketplace, you can reach buyers where they already are. Facebook quotes; “More than 1 in 3 people on Facebook in the U.S.; use Marketplace each month as a convenient destination to discover, buy, and sell items.” Besides, shoppers can checkout directly within Facebook without having to leave the platform.
Listing your products on Facebook Marketplace, lets you sell products right where your customers are. Evolved from buy-and-sell groups; the Facebook marketplace enables brands to reach the customers that are already on Facebook. Some of the benefits are:
Extended reach: eCommerce retailers like you can get their products in front of more customers.
Personalized customer experience: Facebook Marketplace surfaces the products relevant to consumers. Thus, helping your business find the right customers.
Unlike other marketplaces, Facebook Marketplace does not charge a listing fee. However, you have to pay a selling fee of 5%. Or a flat fee of $0.40 for transactions of $8.00 or less.
Given the current economic crisis, Facebook has waived the selling fee until 30th June 2022.
As a listing partner on Facebook Marketplace; we at CedCommerce emphasize on the value for time and money. That said, the Facebook Marketplace integration app is FREE*. Offering your products’ discoverability through automated and optimized listings; CedCommerce reduces your manual work and helps you with end-to-end support right from account setup to onboarding covering:
Merchant Account Setup:
CedCommerce helps you with linking your business account, setting up your shipping and return information. Besides, you also have to choose a bank account for payouts.
Catalog and Inventory management:
The solution syncs price, stock, and other updates at regular intervals. Additionally, you have to sync your products with Facebook Marketplace catalog and categorize the products appropriately to Facebook’s specs.
Order Management:
Orders received on Facebook Marketplace will be adequately synced with your store.
Moreover, the solution enables you to centrally manage cancellations, orders, and all other updates from one place. All of your Facebook Marketplace orders will be shown in one dashboard and synced to your store. Hence, allowing you to experience hassle-free selling.
Before you switch to selling on Facebook Marketplace; you must take note of the following prerequisites:
To ensure a high quality experience for consumers; Facebook Marketplace requires all sellers to go through a quality check to make sure the seller:
Eligible retailers can learn more about their potential qualifications from Facebook’s Commerce policies.
Let us help you sell on Facebook Marketplace and stand ahead of your competitors. Leverage our 24*7 FREE support services with a dedicated account manager. We are happy to work with Facebook and simplify commerce to drive sales of business of all kinds.
*The app comes FREE for the following categories- Clothing, shoes, home and decor, jewellery. For a limited time-period i.e. 6 months.
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