How to Attract Early BFCM Shoppers: Holiday Content & SEO Guide for Sellers
Think Black Friday is when holiday shopping begins? Think again. Your future customers are already
Etsy has just released its 2024 Holiday Sales Event guide, announcing an exciting early kickoff for the Etsy Cyber Sale. This year, the Etsy Cyber Sale will run from November 18 to December 3, providing a two-week window for sellers to enhance their visibility and sales during this peak shopping season.
In this article, we’ll outline five compelling reasons to prepare your shop for the upcoming Etsy Sale, ensuring you maximize your Cyber Monday sales.
Before diving into the details, we have an exciting tool to share!
This tool integrates your Shopify and Etsy stores, allowing you to manage sales from a centralized platform. The CedCommerce Etsy Integration saves you time and aligns perfectly with the demands of Cyber Sales, ensuring a seamless selling experience.
What is the Etsy Cyber Sale?
The Etsy Cyber Sale is a highly promoted event where Etsy showcases discounted items through various marketing channels, including their website, emails, and social media. Originally lasting only a short period, this year’s event offers a longer promotional window to help sellers reach more customers.
According to an Etsy Community Manager, “Now is a great time to review your pricing strategy so you can offer enticing discounts for shoppers.” To participate in the Etsy Cyber Sale, sellers must run a 25% sale on their items to be featured prominently.
When Is the Etsy Cyber Sale 2024?
The Etsy Cyber Sale will take place from November 18 to December 3, 2024. This includes major shopping events like Black Friday and Cyber Monday, making it a prime time for sales.
When Is the Etsy Cyber Monday Sale 2024?
Etsy Cyber Monday falls on December 2, 2024, marking the peak day for the Etsy Cyber Sales. It’s a must-watch for any seller looking to capitalize on a massive influx of online shoppers.
Why You Should Participate in the Etsy Cyber Sales Event?
If you haven’t prepared your shop for the Cyber Sales Event, here are five reasons to consider:
- Increased Etsy Traffic: During last year’s Cyber Sale, Etsy saw a significant increase in daily traffic, with millions of buyers actively browsing for deals. More visitors mean more potential buyers for your discounted items.
- Impressive Cyber Sales Figures: In 2023, Cyber Monday sales in the U.S. reached $12 billion, reflecting strong growth. This trend is expected to continue in 2024, with eCommerce becoming an even more prominent channel for holiday shopping.
- Growing Awareness in Global Markets: Awareness of Cyber Monday is growing outside of the U.S., especially in European countries. Etsy’s global platform makes this the perfect opportunity for sellers to reach an international audience.
- Early Start, Early Sales: The Etsy Cyber Sale starts on November 18, giving you a full two weeks to generate sales leading up to the peak Cyber Monday event.
- Feature in Etsy’s Marketing Campaigns: Participating in the sale increases your chances of being featured in Etsy’s marketing campaigns. This added visibility can dramatically boost your sales.
Remember!
Participating in Etsy’s Cyber Sales Event is a powerful way to maximize your holiday sales potential. With significant shopping days like Black Friday and Cyber Monday driving traffic, preparing your shop in advance can help you capture more sales and grow your business. Don’t miss out on this opportunity—start planning your discounts, optimize your listings, and get ready to boost your sales!
And remember, tools like the CedCommerce Etsy Integration app can make managing your Etsy shop even easier, especially during the holiday rush. Explore how our solutions can simplify multichannel selling, sync inventory, and reduce manual errors.
