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About the Brand

Name: Stadium Goods
Industry: Sneakers, Apparel & Collectibles
Location: United States

Stadium Goods is a leading global marketplace for premium sneakers, streetwear, and collectibles. Known for its extensive catalog and authenticated product curation, the brand attracts sneaker enthusiasts and fashion-forward shoppers worldwide.
When Walmart partnered with Stadium Goods to onboard its premium catalog, the brand turned to CedCommerce to facilitate seamless integration, product upload, and data synchronization. The goal was to ensure a flawless launch experience on Walmart.com, supporting a large SKU base and rapid operational readiness.

The Challenge

When preparing for Walmart’s marketplace launch, the Stadium Goods team faced several key operational challenges:

  • Catalog Volume: Managing and uploading a large inventory of 75,000+ SKUs efficiently.
  • Product Optimization: Ensuring accurate category mapping, product visibility, and search optimization.
  • Tight Timelines: Walmart’s launch deadlines required quick execution with zero data discrepancies.
  • Cross-System Synchronization: Maintaining accuracy between Shopify listings, Walmart listings, and CedCommerce’s integration.

The Solution

1. Smart Integration Framework

CedCommerce implemented a customized Walmart Integration solution that automated SKU uploads, product category mapping, and synchronization across platforms.

  • Automated syncing of product data, pricing, and inventory between Shopify and Walmart.
  • Advanced product mapping using CedCommerce’s algorithmic categorization.
  • Real-time updates ensuring accurate, up-to-date information across channels.

2. Operational Efficiency

CedCommerce’s integration allowed Stadium Goods to scale smoothly while maintaining data precision.

  • 75,000 SKUs uploaded successfully before the go-live date.
  • Weekly coordination calls ensured on-schedule execution with Walmart teams.
  • Image and title enhancements improved discoverability and click-throughs on Walmart.

3. Responsive Support & Customization

CedCommerce’s support team worked hand-in-hand with both Walmart and Stadium Goods throughout the onboarding process, ensuring flawless marketplace readiness.

Growth Snapshot

Growth overview

The Outcome

  • Successfully launched on October 20th on Walmart.com.
  • Automated product uploads and synchronization for 75,000+ SKUs.
  • Achieved 42 orders on day one and over 350 orders, generating $35,000–$55,000+ in revenue.
  • Received appreciation from both the Walmart and Stadium Goods teams for precise execution and responsiveness.
  • Validated CedCommerce’s ability to deliver “one-click integration and automation” for large-scale enterprise brands.
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case study CedCommerce success Walmart success stories