China’s Double 11 2025: Record Demand, Policy Support, and New Openings for Global eCommerce Sellers
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eBay Inc. reported its third-quarter financial results for 2024 (eBay Q3 2024), achieving revenue of $2.6 billion, a 3% increase both on an as-reported and FX-neutral basis. Gross Merchandise Volume (GMV) reached $18.3 billion, growing 2% on an as-reported basis and 1% on an FX-neutral basis. GAAP and Non-GAAP earnings per diluted share were $1.29 and $1.19, respectively, with operating margins at 23.1% for GAAP and 27.2% for Non-GAAP. eBay returned $881 million to shareholders, including $750 million in share repurchases and $131 million in dividends.
CEO Jamie Iannone commented on the quarter’s success, noting strong growth across key metrics and highlighting the role of AI and geographic investments in driving business momentum. CFO Steve Priest attributed eBay’s earnings and GMV growth to strategic initiatives, emphasizing long-term investments and shareholder returns.
For Q4 2024, eBay projects revenue between $2.53 and $2.59 billion, with full-year guidance set at $10.23 to $10.29 billion. GAAP and Non-GAAP EPS for Q4 are expected to range from $0.96 to $1.01 and $1.17 to $1.22, respectively. The Board declared a cash dividend of $0.27 per share, payable on December 13, 2024.
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