Grow your Brand with checkout on Instagram
Introducing checkout on Instagram
On Instagram, people get inspired and discover the products they love from brands and businesses. Checkout on Instagram makes it quick, easy, and secure for people to buy products directly, without leaving the app.
Why Brands Love Instagram
Over 1 billion accounts 1 are active on Instagram every month, and a whopping 70% of the people 2 discover new products on Instagram. Ignite shopping through tags, posts, and stories with features like:
Friction Free Purchases
Let people purchase things from your business in a quick and easy way with checkout on Instagram all in a secured interface.
Unlock Creative Tools
Get access to enhanced features like shopping from creators, tag products in posts, and new product launches to connect with shoppers.
Funnel Based Strategies
Leverage the full ecosystem of Instagram Shopping tools, right from creating brand awareness to drive transactions all in one place.
Requirements Before you Start
Checkout on Instagram is only available for the US merchants and a selected number of businesses. To leverage this feature, you need to have these:
Instagram Business Account
US Facebook Business Account
Business Name and Physical Address
US Bank Account
US Tax ID
Shipping competence to deliver within 3 Days in the US
Get StartedUnleash Seamless Selling Experience
Streamline your selling process by automating operations through the incredible solution and enjoy hassle free-selling with minimum efforts and maximum growth.
Easy Shop Setup
Get the ease of shop configuration, bulk product uploads, and leverage checkout on Instagram on the go.
Catalog and Inventory Management
Synchronize product details, updates, and categorize products as per to Instagram’s specs.
Order Management
Manage all the orders, cancellations, and other updates received on Instagram from a dedicated dashboard.
Grow your Business with Us
Frequently Asked Questions
If you answer “Yes” to all the following conditions, you will be completely eligible for Instagram Shopping :
- Is your business located in a supported market?
- Does your business sell physical goods?
- Does it comply with our commerce policies?
- Is your Instagram account a business account?
- Is your account connected to a Facebook Page?
You can connect your Instagram business profile to a Facebook catalogue. You can do so by two methods:
- Use Catalogue Manager: You can create yourself a new catalogue, or connect to an existing one.
- Use a Facebook Partner: You can set-up your Shop through Facebook Partners.
Checkout on Instagram lets you offer a secure and in-app checkout through which buyers can directly make the purchases. Currently, checkout on Instagram is available for US shoppers and is rolling out to more merchants.
To leverage the checkout on Instagram, you need to configure the Commerce Manager. The Commerce Manager helps you set-up your shipping, returns, and payment policies for your shop.
Checkout on Instagram is only available for mobile devices. As of now, it is just supported on Instagram App and not on the desktop.