Magento 2 Google Analytics 4 (GA4)

Regular Price: $249.00

Special Price $149.00

About Magento 2 GA4

Utilizing the latest generation of Magento 2 Google Analytics integration helps to better understand your consumers' demands. You can boost your ROI(Return on Investment) by developing personalized audience lists and more with our service.

Therefore, please upgrade to Google Analytics 4 to take advantage of the company's new approach to privacy-first monitoring, channel measurement, and AI-based predictive analytics.

Performance Monitoring

Monitor the performance of marketing campaigns & Eliminate manually setting up your Magento 2 platform with GA4.

Behavior Understanding

Ability to view user behavior and e-commerce metric. Multi-store and multi-currency ready. GTM Independent.

Customer Journey Tracking

Track customers' journey on Google Analytics Dashboard. Track the number of times your product was added and removed from the shopping cart.

Overview

Quickly connect Google Analytics to Google Ads and optimize around the consumer activities that are most important to your organization. Google Analytics, which is trusted by merchants, agencies, and shop owners, provides detailed information, metrics, and tools to assist users to assess and improve their site's conversion rate.

Google Analytics 4 (GA4) is the most recent version of Google Analytics, which integrates data from websites and applications. It will replace the existing version of GA (Universal Analytics) on July 1, 2023, thus you must move your data immediately to avoid data loss, It is used by merchants, agencies, and shop owners to gather precise data and statistics on how customers utilize their various goods and services. 

Key Features of our Magento 2 Google Analytics 4

• Supports all critical events required for effective Enhanced E-commerce Google Analytics 4 tracking for Magento 2.

• Measurement Protocol (Google Analytics 4) support is included. All of the core module's functionality is available with our extension.

• Determine how many orders include or exclude delivery and tax.

• Compatible with Multicheckout. Can track information of multi-checkout.

• From add-to-cart to order placement, all the e-commerce tracking available with this extension.

More Accurate Reporting

Google Analytics Universal collects and reports on data from each user session, implying that interactions are time-stamped. GA4 instead employs a flexible event-based paradigm that provides more accurate reporting. Adding Google Analytics 4 features to your Magento store may be difficult, but with our Magento 2 Google Analytics 4 extension, you may be up and operating in minutes. It comes with several features that help you track and analyze the performance of your e-commerce store.

Enhanced E-commerce Tracking

Magento 2 GA4 offers enhanced e-commerce tracking that allows you to track user behavior throughout the entire customer journey, from product views to purchases. You can track metrics such as product impressions, add-to-cart events, and checkout behavior, which help you understand how customers interact with your store.

Custom Events

Magento 2 GA4 integration allows you to track custom events, which are specific actions taken by users on your site. For example, you can track events such as video plays, form submissions, or click on a particular button. This gives you a more detailed understanding of user behavior and helps you optimize your site accordingly.

User-Centric Analytics

Magento 2 GA4 offers a user-centric approach to analytics, which means that you can track individual users across multiple devices and sessions. This helps you understand the entire customer journey, from the first interaction with your site to the final purchase, and helps you identify opportunities to improve the customer experience.

Audience Insights

Magento 2 GA4 offers audience insights that provide a more comprehensive understanding of your customers. These insights include demographic data such as age, gender, and location, as well as interests and behaviors. By analyzing this information, you can create more precise marketing campaigns and improve your customer acquisition strategy.