The impact of the rise of commercial trade can be seen everywhere, whether you realize it or not. Right from the Silk Route, which connected China with the Far East […]
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Social media has transformed itself from just being a channel of socializing to a digital mall where consumers can shop while interacting with brands and creators. Social media platforms such […]
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More than 50% of Gen Z claim that they have bought something via social media (EarthWeb). This new buying approach, social commerce is changing the way we do business online. […]
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In today’s digital landscape, social commerce is a powerful force in multichannel sales, leveraging social media’s reach for enhanced customer engagement. Strategies like influencer marketing and user-generated content elevate the […]
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Did you know a hashtag challenge on TikTok could generate over 2 million user-generated videos and boost brand awareness by 42%? Now, imagine what this reach could do for your […]
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