Getting sales is the most important thing for any business. Online sellers do everything they can to increase their sales in this very competitive market. But to beat the competition, here we’re going to discuss several points through which you yield more Sales on youoday at 5pm let me know if it works for yor WooCommerce store and other marketplaces.
You have an online store with some cool and amazing product lines, but the sales will be done once the target audience is aware of your store and products. That means somewhere, you are lacking in marketing projects.
The marketing strategy needs to be very strong!
It is said, “Go the extra mile; it’s never crowded.”
So, that’s the point. You need to have a unique marketing plan that pushes your target audience to nurture and become your customers.
You need to present on all those platforms where your customers are present, and they see you again and again. And, you will surely realize and witness the change!
Let’s look at how you can have the upper hand in increasing your sales:-
Tips and Tricks
- Increase Your Brand Visibility
- Emails
- Effective Social Media Marketing
- Upgrade your rankings on SERPs
- Paid advertisements
- Eradicate other marketing challenges.
1st thing comes in as
Increase your Brand Visibility:-
Brand Visibility completely refers to the magnitude of the people remembering and knowing your brand!
The more people know about you, the more chances you have to succeed. To increase your brand visibility, you need to do some aesthetic branding. Building a branding strategy is crucial. Your target customers see advertisements and branding, but they also connect emotionally!
Okay, let’s see it.
What if you are asked to remember an ad you have ever watched?
Ask yourself this question, and you’ll get the answer. Now, why do you remember that ad? There is n number of ads running nowadays, then why did you remember that specific one?
The answer is simple! That ad has made an impact on your brain and heart. It must have elicitated a feeling of love, laughter, sensitivity, WOW, or any!
Let’s rewind our memories then and have a look at this ad.
Yes, Apple – Someday At Christmas 2015 – Stevie Wonder + Andra Day!
This is what branding does.
- You are connected heartly
- You always remember that brand.
- And you always catch any update from the brand automatically!
So, find ways, tips, and tricks to increase your brand visibility and make the most of it.
Emails:-
Emails are one of the most orthodox forms of communication and marketing with the target audience. But still, they hold a lot of gravity and authority.
Emails add up to the professional value of your brand. The best part is the customized and personalized to the last level of the hierarchy. Each of us can have it!
Have a look at this
Likewise other forms of content, emails are faster! It helps you in providing quick access to your contact list.
DID YOU KNOW? Adding Videos to your Emails Increase your Click-through rates by 300%
So, it’s time to buckle up and execute your Email Marketing well!
Effective Social Media Marketing
Social media platforms, the biggest buzz at the initial times and now is the major habits of all of us! These platforms, namely.
- And many more!
Consume a major part of our daily routines.
DO YOU KNOW? More than half of the world’s population uses social media platforms!
That means 4.55 Billion people out of 7.8 billion population are active users of social media platforms. That marks 57.6 percent.
With such a huge presence of your target audience, it’s mandatory not only the presence but to be highly active and interactive with your target audience.
Having an effective social media marketing strategy helps your brand in creating.
- Better Brand Loyalty
- Building up your brand
- Reaching a wider audience base
- Increasing your sales.stand out from the competition
- Lowering your marketing costs
- Increase traffic to your website
But, here also, you need to work on the plan which makes you stand out from the competition and set up new benchmarks for your brand.
Read More:-Best Social Media Marketing Tactic for better results!
Upgrade your rankings on SERPs
Your SERP rankings matter a lot for your target audience. If you are interested in getting the maximum traffic volume possible on your store, it is mandatory to rank in the top positions on search engine ranking pages.
The higher the position, the more the traffic is diverted to your webpage!
According to the research, there is a huge difference in the Click-through rates for your page if it ranks on page 1 and page 2. It is demonstrated that the click-through rate for your website marks upto 36.4%, ranking on the first position while for the first page is 8.9% whereas ranking on the second page drops down to 1.5%.
Ranking higher on SERPs helps you in
- More traffic generation
- More potential client
- Effective branding with lesser costings
- Increase in ROI (Return on investment)
As of now, Google ranks videos! I guess google has an affair with videos. Videos help you in ranking. You have the transcript, keywords, visual content, and everything required with the audience’s interest.
So, for better rankings, have an authoritative on-page and off-page SEO and have videos to support them. Also, optimize your videos for better results.
Paid advertisements
We have some amazing stats here!
The social media ad spending industry is predicted to reach $177 billion in 2022. This record-breaking stuff will be on a growth of 15% annually, advancing towards 2024!
Videos are playing a major role here!
Research says,” The online section of videos to grow at the rate of 14% per year with more wider reach to the target audience and also will be reducing your cost of advertising for brand awareness among the masses.”
These paid ads are very targeted. You can knock at your target audience’s door using them. Hence, increasing your brand awareness to the next level.
The paid advertisement allows you to appear at the top position on SERPs (the ad section). Whereas on social platforms you can reappear to your customers and generate a brand recall in their consciousness.
Here are the types of advertising you need to focus on
- Social media advertising
- Pay Per Click advertising
- Google Ads
- Search Engine Marketing
- Retargeting and Remarketing campaigns
Focusing on these paid ads with the correct mix with the other pointers explained above will really give you a great boost and authority to make your business succeed and each level.
Eradicate other marketing challenges
There will be some challenges that will be faced by you during these marketing efforts. They are
- Creating an impacting trust
- More shearable content
- Engaging with the lazy buyers
- Clear explanation of product, service, or brand to your audience
If there’s an issue, the resolution is also present. The sure-shot form of content to eradicate these challenges is Video Marketing!
Yes, Videos are the most engaging form of content and are a tool that can take you out of all the dips!
Prepare a perfect video content marketing strategy for your business. Use them in E-Mails, Social video ads, organic marketing, Your Website, and everywhere. Your content marketing strategy should be heavily loaded with videos!
There’s a term, Marketing Mix. This refers to the proper mix of the content of each type that is images, videos, GIFs, HTML image ads, Blogs, copyrights, and more!
So in this accumulation, the ratio of videos should be approx 40% and the rest divided as per the requirements.
Now, the major aspects of marketing and getting more sales on your WooCommerce store are stated. Let’s move to the Conclusion.
That’s a WRAP!
Coming to the end of this article, we have concluded with all the marketing aspects which we will be helping you in yeilding more sales on your WooCommerce Store as well as stores on any framework.
So, search for the best industry expert and make your job done easily and smoothly.
In case of any concern, you can come down to the comment section or reach us directly over Skype or Whatsapp.
All the very best!